Pressroom Attachments and Accessories
Press Attachments Are Add-Ons That IncreaseProductivity For Your
Customers....
BUT TO EARN THE "BUCKS" YOU NEED TO BE CREATIVE
AND YOU NEED TO KNOW WHAT THE BENEFITS ARE FOR THE CUSTOMERS MAKING THE
PURCHASE
Read These Interviews For Insights from dealers, printers, manufacturers
and service & repair people
This column wraps up opinions offered by these four major groups in the
printing industry about the sale and/or use of press attachments and
accessories.
They agree on one point, namely, because of high speed digital printing systems, small printers are searching for ways to reengineer their businesses, by adding services, and getting their existing equipment to do more. At this date, press attachments are helping all companies in the food-chain. For printers, press attachments get jobs out faster and reduce manual labor. For dealers, attachments bring in money and open doors to print shops that have been held tightly closed to them in the past. For service and repair people, it's a lot easier to recommend an attachment since they're trusted to keep printing presses in top performance.
Dealers
From Paul Rawls of AZA Graphics Ltd Inc in Miami, FL
My company deals with an export market: South America-particularly Venezuela.
Therefore, we have customers who continue to buy presses-and my company is
doing great business! At the risk of boring DC readers, let me list the sorts
of attachments and accessories that we sell: bundlers, strappers, dampening
systems, updated ink-fountain replacements, devices that cut make-ready time,
pressroom densitometers, and counters. We provide service as part of our sale,
especially when we're dealing with installation; and there is a fee.
From Ken McCallum of Canadian Printing Equipment in Winnipeg, MB Overall, I'd have to say that printers in my area are buying far fewer presses. The small printers are gone or have consolidated. Digital seems to have wiped them out. We sell attachments and accessories, like dampening systems, drying systems, anti-marking and anti-static devices, envelope feeders, pressroom densitometers, and devices that reduce make-ready time. Of course we provide service: we have our own techs. And there is a charge for their activities. (And I'd certainly enjoy being in Florida at this time of the year...)
From Don Grimm of Graphic Equipment & Supplies in Amarillo,
TX
Printers are buying fewer presses these days; only the larger printers have
been able to survive this downturn of the economy: many of the small companies
no longer exist. However, let me add quickly that printers no longer have to
buy press attachments or accessories: they're already a part of their new
presses. With regard to fees for service, anything past warranty is charged a
fee for my service.
From David Breen of Bay Press Services in Hayward, CA
Sad to say, printers in this area are buying fewer presses. Why? There's been a
downturn in the economy for quite some time; the advent of digital copiers has
reduced the need for traditional printing services (and therefore presses); and
printing jobs are being sent overseas. Sounds a bit negative-right? I believe
new presses already include the attachments and accessories that printers have
been buying separately. We've added CTP and digital copiers to our product mix.
From Bill Pruegert of Printing Equipment Inc in Oklahoma City,
OK
Around here in the Oklahoma City area, there seems to be an increase in the
sale of high-end presses and a decrease in the sale of "traditional"
presses. Printers are buying more pressroom attachments; this we know for sure
because we sell dampening systems, pressline systems, in-line perforating
devices, anti-marking and anti-static devices (but just a few of these two
types of attachments)-and I suspect I may have forgotten others. We haven't
added new product lines though we do sell the Duplo Systems. And for the past
couple of years, we sell carbonless paper and making a great go of it!
From Ed Haight of Haight Brothers in Spokane, WA
Printers in our territory (Eastern Washington, Idaho, and Montana) are losing
customers to high speed copiers-and there are some printers who have bought
copiers to do their small jobs! I don't think that printers are buying more
attachments, but I have to admit that there are more types of attachments
available. Because we've been in business 56 years, we sell just about every
kind of pressroom attachment and the laundry list is long: dampening systems,
drying systems, infrared dryers, anti-marking and anti-static devices, updated
ink fountain replacements, envelope feeders, devices that reduce make-ready
time, densitometers, spray guns, auxiliary rollers, aqua-coding systems, and
counters-but no in-line perforating devices! We provide service through our own
techs but offer no service contracts. Our most recent new-product line is our
aqua-coding system (which I mentioned earlier). Why? Because the small printers
in our area had none and needed one. We're trying to help our customers as much
as possible, so we've added these unexpected services to our panoply: a
knife-grinding service which sharpens hollow and flat blades 96" long (to
take care of the cutters we sell), a machine shop that does custom repair on
obsolete equipment, and a crane truck that reaches 60' high. We do all of this
for our customers in three states. We may not be all things to all men, but we
are versatile.
Press-Service & Repair Companies
From Susan Axelrod of Advance Printers Machine Shop
Business has been stable, so we're doing the same number of repairs now as we
did during the past five years-but fewer than we did ten years ago. In a
nutshell, we manufacture nylon rollers for printing machines only and we repair
all pressroom equipment and do any necessary welding. Let me add that printers
are buying more press attachments.
From Len Allocco of Best Grafix
The only reason why printers are calling on me less these days for press
maintenance is simple: many printers have closed their shops. Otherwise, I'm as
busy as usual with the printers still in business. With 32 years' experience
under my belt, I'm able to repair most anything that needs it-presses, of
course, cutters, folders, as well as attachments. The best way to describe my
work is to say that I'm a doctor who makes house calls. Furthermore, I always
call back a week later to ask my "patients" if all is OK.
Fortunately, printers are still buying press attachments such as water systems,
counter units, tabbers, and blue cylinder, so they'll keep me in business a
long time.
From Jackie Kisiloski of PDS (Pressdown Services Inc)
Briefly, printers these days are calling us more to do maintenance on their
machines. Printers really need us if they're working with small offset (few
press repairmen still do that sort of repair these days). We've expanded our
capacities for repair work because we've increased our "knowledge."
From what we have experienced, printers are buying more attachments, for
example, dampening systems, airspray systems, and envelope feeders.
Manufacturers
From Mike Scaglione of Kompac (Div of Day Int'l)
For sure, printers are no longer buying as many new conventional presses as
they did in the past, but what they're now doing is buying attachments that
make their older presses more productive. There are many kinds of newer
attachments, but the one that seems trendy now is the attachment that will
allow the printer to do coating. Kompac at this time is not selling attachments
for digital but is packaging attachments (to be sold through a dealer) only for
the conventional press. But who knows what tomorrow may bring....
From Terrance Clark of TAKK Industries in Cincinnati, OH
The printers I refer to below are those in the mid-range. If they buy
attachments it's because they're trying to go beyond the traditional goal of
printing. Let me give you an example. Box making takes a flat sheet, it gets
printed and die cut and in some cases folded. In some cases, attachments are
added to produce the total final product. By the way the same holds true for
commercial printing. Attachments, like the products we manufacture, are added
to allow printers to offer more at more competitive prices. My company has been
manufacturing and selling-perhaps forever-the following three items: antistatic
cord, antistatic brush, and antistatic tinsel bar. To me, it seems that those
three attachments are appropriate and inexpensive for the fiscal climate we're
now in.
From Jerry Whippie of Litho-O-Roll Corp in El Monte, CA
It does seem that printers are buying more attachments to make their presses do
more than before. We are "indirectly" selling attachments for digital
printing systems: we sell pick-up suckers.
From Eugene Barisonek of Soneko IR Inc in Roseto, PA
Of course, printers will always try to find attachments to make their old
presses do a lot more than they were originally designed to do. We manufacture
high-intensity lights to help dry printed product. These driers (lamps) can be
bought as completed units or as we do, supply the printer with the materials to
build their own drying systems. To answer your question about providing
attachments for the digital arena, we are selling attachments for digital
systems-or for any system that need driers.
From Margaret Bain of Accel Graphic Systems in Dallas, TX
We're still in the business of making attachments and selling them; to us, that
means printers are still buying attachments. We don't manufacture any kind of
attachment for digital printing systems. What we do sell are dryers, dampeners,
spray-powder systems, and ink-management systems. Comparing sales during each
of the past five years, we offer good news and thanks to the dealer channel:
Our sales of attachments have increased!
From David Allison of W-R Industries Inc in Chicago, IL
Without a doubt printers are buying more press attachments than before. We can
judge that from our sales of anti-offset powder used in spray systems. Digital
is not our market at this time, but we may in the future develop a system or
supply product for digital systems.
Printers
From Robert C. Schaeffer of Schaeffer's Printing Inc in Bridgeton,
MO
From what I have seen, printers are not buying more press attachments and
accessories in order to make their presses do more than ever before. I've been
in business 23 years, and the most recent attachment that I've bought is a
water fountain. I doubt seriously if I'm going to buy anything more: business
is somewhat slow these days.
From Randy Hooper of Hooper Printing Co. in Norman, OK
Printers are definitely buying attachments these days. Some time ago we
purchased a powder spray rig; our most recent purchases, however, were
swing-away T-heads and a 2-color common blanket. We've not bought anything
recently.
From Tony Fernandez of Albuquerque Printing Co in Albuquerque,
NM
I agree with your publication's (Dealer Communicator) belief that printers are
now buying more press attachments and accessories. Our most recent purchases
are recorders. Unfortunately, we're not planning additional purchases at this
time. We've been in business 25 years; even so, it's never easy to stay in
business-especially in these challenging times.
From Robert Ferdon of Sanders Printing Co in Pontiac, MI
I've worked for this company 4 years. Their most recent purchase during this
time was an envelope feeder. It, plus an envelope conveyor and a roll-up
thermography machine, have been the only attachments to our presses. I don't
think the owners are planning to buy anything more at this time. Nevertheless,
competing printers that I know are buying press attachments and accessories.
From Doug Hansen of NW Printing in Fargo, ND
We do believe that printers are buying more press attachments in order to make
their old presses do more than ever before. We have here only one attachment: a
two-color head. We're not planning at this time to purchase a new attachment.
(Editors Note: DEALERS... HERE'S A SALE OPPORTUNITY WAITING TO HAPPEN!!)
CONCLUSION.... THREE THINGS.
(1) Do you realize the editorial above is actually a DEALER NETWORKING
SESSION IN PRINT. Think about it. Dealers get insights from other dealers
who sell the same kinds of equipment and/or supply products.
(2) Where do they network? At conferences sponsored by NAGASA, AIMED, BTA,
PESDA and by other dealer associations. And where else???? In DEALER
COMMUNICATOR.
(3) There are "BUCKS" out there to be made. Take a lesson from
McDonalds. When a burger is sold, the server asks: "WANT FRIES WITH
THAT?"
If you'd like to comment: editor@dealercommunicator.com.